The dictionary defines the verb"to print" as: to
reproduce, to impress a mark... This does not
enlighten us as to the nature of the impression.
In a world where communication is so essential,
one should be aware that the clarity of a message
resides not only in its content but also in its outlook. To resume, let us say that, in printing, you DO judge a book by its cover! The perfection and elegance of a print casts a positive image. One does not become a printer by chance or idleness. Spreading ink on paper, cutting the latter and stitching it does not make someone a printer.

We possess the element that really makes the difference: we love our art and strive for perfection.

Even the simplest things deserve
special care....